Lior Etgar

Partner

Profile

Lior heads the data protection, cyber, and AI practice at EBN, advising on strategy and governance in data and technology, focusing on privacy laws, cybersecurity, IP, and commercialization. Lior has extensive experience with cross-border commercial, software, IT, and tech transactions and specializes in regulatory regimes for personal health information, telecommunications, and consumer data. Lior advises Israeli and foreign clients on designing and implementing technology to comply with data protection laws, managing high-volume M&A and investment transactions, and engaging third-party vendors. This includes implementing and commercializing AI tools. Collaborating with other firm departments, Lior offers interdisciplinary advice on tech strategy, data governance, privacy laws, cybersecurity, IP, and commercial matters related to M&As, hi-tech companies, investment rounds, IPOs, labor issues, consumer programs, fintech, SaaS, and communications. Lior has significant experience with GDPR, UK GDPR, U.S. privacy laws, and other regulations, developing “generally acceptable privacy principles.” Lior also speaks at conferences, educates officers, trains corporate teams, and comments on statutes and bills.


Representative Experience

Specializing in compliance matters, forming policies to meet regulatory requirements for clients such as Sano, Sonol, Cyabra, and Zim.
• Interpreting AI and machine learning activities into legal language
and practical solutions for clients like Arbe, Guesty, and IEC.
• Handling data breaches and security incidents, advising on notification requirements to data subjects and the Israeli Privacy Protection Authority while working with cybersecurity insurance agencies and response teams.
• Advising on privacy matters in specific sectors:
• Health information under the Israeli Patients’ Rights Law (e.g., Medtronic, AstraZeneca).
• Consumer issues under the Israeli Consumer Rights Law and anti-spam regulations (e.g., Alon Blue Square, Zim).
• Data protection for financially regulated entities under guidance from
the Capital Market Authority (e.g., Isracard, Max-It).
• Leading client responses to audits by the Israeli Privacy Protection Authority, avoiding sanctions and enhancing privacy compliance (e.g., SHL, Medtronic).


Biography

Bar Admissions

Israel, 2011

Education

LLB, (Cum Laude), The Interdisciplinary Center Herzliya, 2010
BA, Business Administration, (Cum Laude), The Interdisciplinary Center Herzliya, 2010

Languages

Hebrew, English